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Written by Drake Donovan
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Wednesday, 29 July 2009 21:20 |
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I love creating visual production. The kind of work that sounds so life-like, that when you close your eyes, you actually see it. It’s easy to do, but you’ve got to focus on what’s going on in the script.
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Written by Drake Donovan
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Sunday, 19 April 2009 21:01 |
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Recently, I was approached by the folks at Splat! imaging and asked about my thoughts on imaging for the Hot AC format. So here's a rundown of 26 things to keep in mind as you create imaging aimed at this audience.
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Written by Drake Donovan
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Thursday, 04 December 2008 20:51 |
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My opinion, that is, not my bum! Today’s topic is imaging for the PPM world. The role of station imaging is changing. Not only due to the advent of the Personal People Meter, but also due to changing listener tastes. As much as we imaging folks hate to hear it, listeners perceive our work as commercials. And if perception is reality, then that’s the way it is. So what can we creative types do to try and change this?
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